In a year where DEI has been under attack, as an industry, we are in very real danger of losing the hard-earned progress we have made when it comes to shaping a workplace in which everyone feels welcome. 

In the face of budget slashes or executive orders, the way we operate as businesses and individuals is still up to us. In 2025, the very best leaders continue to make the space to listen, learn and share in the experiences of others.

At BITE, we are passionate about learning from the perspectives of others and raising the voices that the industry often dismisses or ignores. The opportunity to shape a workplace that works for everyone is still ours; we can only do this by embracing new perspectives. 

Enjoy some of our most-read voices articles of 2025:

Adolescence shows us we must do better

Netflix’s Adolescence sparked cultural conversation around how society is failing men and boys. Lori Meakin, Executive Committee Member at WACL and Founder of The Others & Me, wrote on why we must stop choosing to turn away from online misogyny.

Will Black women ever succeed working in the advertising industry in the UK? 

Krystal Ude shared the honest truth of her experience as a Black woman in the advertising industry.

Are you leaving £4.5 billion on the table? What every CMO needs to know about the diversity gap

Diversity isn’t just a nice-to-have, it’s business imperative. Nick Myers explained in business terms why 10.8 million multi-ethnic consumers in the UK are an audience that can’t be ignored.

Is social media making us more… or less social?

The power of social media lies with its users and the brands that fuel it. Shahnaz Ahmed wrote about how social media has the power to enable creativity and community but also amplify division and anxiety.

I work in a company that’s 70% women, and it’s time we talked about the side effects of that 

Elliott Starr, Creative Director at Impero, shared that in a 70% female workforce with 100% pay parity, parenthood doesn’t have to be a penalty.

WACL announces winners of the 2025 Talent Awards

WACL chose 29 finalists from a record-breaking 210 applications to receive bursaries of up to £1,500 each to fund a training course of their choice.

Agency for Nature connects nature with youth culture 

Purpose Disruptors enlisted agencies to help Gen Z fall in love with nature as part of its ongoing sustainability initiative, Agency for Nature.

The shifting sands of gender and brand responsibility 

To mark International Women's Day, VML’s Virginia Alvarez considered what progress has been made while stressing that the journey toward true equality is far from over. 

Currys’ ‘Sigh of Relief’ is a masterclass in inclusivity and accessibility

The 2024 Channel 4 Diversity in Advertising Award-winning campaign from AMV BBDO and Currys placed inclusivity and accessibility at the heart of the narrative.

Amazon teams with Menopause Mandate for awareness push

Amazon teamed up with Menopause Mandate to launch a campaign that encouraged women to review their menopause experience on Amazon.