Creativebrief reveals rise of social-first marketing in new report
The Social Sells 2.0 report uncovers how senior marketing leaders are increasing investment in social media.
KOMI’s Andrew Trotman shares his top tips for maximising social media efforts
As CEO, Andrew provides a strategic approach and identifies areas of growth within the business. He is incredibly involved in the day to day, specifically in the delivery of services with clients and keeping a keen eye on the quality of Komi’s projects. Andrew instills the ideology of doing things the right way as opposed to the traditional way. He launched Komi Group in 2016 – previously named Its Gone Viral, originally set out to be a publishing firm working for inbound clients interested in creative industries. Komi has now gone on to reach around one billion people a month through their own organic media brands. Andrews biggest aim for KOMI is to become a full-service solution for their brand or client, which the company is working toward with their Komi 25 plan, a companywide ambition that sets out goals to intended to achieve by 2025.
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