June 1st 2021

A question of time: Why hybrid event strategies need to prioritise flexibility

The pandemic has shifted the way in which people value time, which means event strategies need to prioritise flexibility.

Toby Lewis

CEO Live Group

Guest Author

Toby Lewis

CEO Live Group

About

Toby Lewis is CEO of Live Group.

Related Tags

Strategy Events Post-Pandemic

Users who viewed this article also looked at:

Hot Pick

Tennent’s dreams of Scotland’s World Cup

The campaign celebrates Scotland’s participation in the men’s World Cup group stage for the first time in 28 years.

Voices

Purposeful partnerships

At Creative Equals’ RISE, brand leaders from Guinness, Sure and Tony’s Chocolonely explored how to build growth through partnerships.

Interviews

The Broken Toy Factory: mending and reflecting

What does the future of the industry look like and how might we get that Monday feeling back again, asks Ben Phillips.

Trend

What Arsène Wenger can teach CMOs about winning with culture

Arsenal's sucess is the result of decades of commitment, writes Masibu Manima.

Voices

Gymnast Becky Downie on how brands can partner with athletes

Speaking at Creative Equals’ RISE conference, Downie emphasised the importance of authenticity and understanding in building progressive partnerships.

Case Studies

New Work

Agencies

Insights

BITE

Events

Archived Case Studies

News

A question of time: Why hybrid event strategies need to prioritise flexibility

Toby Lewis

Toby Lewis

About

Related Tags

Users who viewed this article also looked at:

Tennent’s dreams of Scotland’s World Cup

Purposeful partnerships

The Broken Toy Factory: mending and reflecting

What Arsène Wenger can teach CMOs about winning with culture

Gymnast Becky Downie on how brands can partner with athletes

Want to access more content?

Individual Membership