Industry Insights 2024
By Katharine Pebworth
Playing in culture, getting nostalgic and embracing the weird (and wonderful), find out what's on the minds of progressive brands right now.
By Katharine Pebworth
Playing in culture, getting nostalgic and embracing the weird (and wonderful), find out what's on the minds of progressive brands right now.
The Make Loaf Not War campaign from isobel showcases the joy in kicking back and slowing down through song.
The buzz surrounding the Barbie film is far from accidental says Born Social’s Essi Nurminen
The iconic question is back with a fresh campaign ahead of the key Easter sales period
The campaign from Leo Burnett showcases the small changes the fast food giant has made to improve its food in the past 20 years
For Sunaina Sharma, Mean Girls the Musical misses the mark in these nostalgic times
By Grey London
In this new campaign we showcase the Youth Financial Literacy Programme to raise awareness and participation. The ad takes viewers into a ri…
Read MoreIn times of uncertainty heritage brands have an opportunity to offer comfort, consistency and reassurance
The landmark campaign from VCCP celebrates the chocolate brand’s legacy
Discover how beloved brands from Barbie to Burberry are resurrecting the glories of the past to offer a comforting familiarity during the whirlwind of modern life.
Missouri was tasked to help revive an Italian non-alcoholic icon for a new sober-curious Gen Z audience. We created a new positioning 'Open …
Read MoreThe campaign from Fearless Union reintroduces Peperami’s brand mascot to a new audience
British Airways celebrates the important journeys in life that help shape futures. "Everywhere we go" opens as a mother and baby take off on…
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