Top 30
New Work
Below are the Top 30 most viewed items of new work on Creativebrief.com during June 2020.
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New WorkAir Wick
A new marketing campaign from RB air care brand Air Wick extoling the mood-enhancing powers of essential oils. Brains in Bloom uses CGI and insights from a leading neurologist to visualise ‘how calm feels’, and promotes Air Wick’s aromatherapy-at-home range, Essential Mist.
By Havas
Disciplines
Advertising/Creative
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New WorkRoyal Mail MarketReach
A digital/social campaign targeting digitally native marketers celebrating direct mail’s extensive benefits. A downloadable 33 page e-book which showcases inspirational DM case studies from around the world and insightful contributions from top CMO’s and industry thought leaders.
By MBA
Disciplines
CRM/Customer engagement
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New WorkMacmillan Cancer Support
2020's Brave the Shave campaign pivots toward and embraces a world working from home, focussing on the notion that whilst we’re confined to our homes, there’s still something we can do to help those living with cancer, who rely on the support that Macmillan provides.
By Hatched
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New WorkNational Forest
Lockdown has given us a chance to reassess our relationship with the great outdoors. As the nation looks ahead, this striking campaign positions the National Forest at the forefront of conversations around the environment and moving it forward. Running in The Guardian Weekend.
By Bray Leino
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Disciplines
Media planning & buying
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New Work2G
There is a new normal on the horizon for how people interact in physical spaces. 2G (design & build for bars & restaurants) are the visionaries, here to make the spaces of tomorrow. A futuristic look with a 3D 'impossible' eye shape that represents 2G's problem solving ability.
By Big Cat
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New WorkDepartment for Education
Ahead of the phased opening of UK schools to more pupils, the Department for Education has released a film thanking all those who have kept children learning in lockdown, celebrating the hard work, dedication and ingenuity shown by teachers and parents alike.
By Havas
Disciplines
Advertising/Creative
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New WorkUniversity Partnerships Programme (UPP)
University Partnerships Programme (UPP) highest priority was creating a safe working environment. We worked closely with their employee Wellbeing team on evolving their existing familiar identity to communicate the critical components in achieving this.
By Hatched
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New WorkBudweiser
We were tasked with creating a spiritual home for Budweiser to elevate customer experience and build meaningful engagement at the point of purchase. Bud x Bar 52 Home of Entertainment launched in Newcastle earlier this year and is sure to be a buzzing spot when bars reopen soon!
By Barrows
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New WorkFord & Ford Financial Partners
Ford & Ford are independent financial advisers specialising within the creative sector. They needed a brand identity that reflected their creative flair for economics and would challenge the status quo of a very serious, and mostly conventional, field of finance.
By Hatched
Disciplines
Branding / design
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Disciplines
Advertising/Creative
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New WorkLittle Chapters of Chill
We have created a series of free audiobooks designed to take 4-7-year olds through mindfulness techniques, called ‘Little Chapters of Chill’ and are now are available now on Spotify, Apple Podcasts and Google Podcasts, or by visiting https://churchill.uk/chapterschill.
By ENGINE
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New WorkChivas Regal
Chivas Regal believes that blended is better in life, football, and Scotch. From the perspective of Manchester United players, legends, and fans, Chivas uncovers the key qualities that make this historic Club so special. In this episode, we explore the importance of humility.
By Octagon
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Disciplines
Integrated marketing
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New WorkNo.1 Living
Due to the impact of COVID-19, we helped No.1 Living to design and build their new online shop to get products to customers directly. Working with photographer, James Williamson, to launch the website we created a social campaign highlighting the drinks being enjoyed at home.
By Hatched
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New WorkMarriott Hotels
As the APEC region continues to come out of lockdown, the possibility of Staycation come ever closer. "You Are Closer Than You Think To Your Next Holiday" social campaign launched across Marriott Bonvoy loyalty programme and individual hotel brand channels, e.g. Marriott Hotels.
By 160over90
Disciplines
Advertising/Creative
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