McCann Manchester

Prestbury www.mccannmanchester.com

Disciplines

  • Advertising/Creative
  • Brand strategy
  • Integrated marketing
  • Social

About

You've probably heard of McCann for its iconic advertising work, and we're pretty proud of that. But here in McCann Manchester, we've got a unique northern twist.

Our northern roots? Well, they give us a refreshingly out-of-the-bubble perspective. Which we find pretty handy when we’re helping our clients tap into what real people are really thinking and feeling.

We've got a crew of about 400 hugely talented, yet down-to-earth teammates bringing skills across the board, with particular flair in digital, social, media and PR all under one roof.

Having everyone under one roof isn’t just noisy; it helps us achieve truly connected thinking across the customer journey. Thanks to our strong track record of working with retail brands, that joined-up approach is hard-wired into who we are and how we work with all our clients.

So, whether you come to us for a PR and social project or something all-encompassing, our teams naturally think in a connected way. That's how we create ideas that go beyond just ads. We're talking about big, lasting, multifaceted ideas that draw people in and put a smile on their faces, maybe even a laugh or a tear. And that always get them talking – regardless of the channel or platform.



Connect


People


Clients

BITE Articles

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Fuel Your Imagination

Aldi turns heads with fake Kate Moss

The stunt saw the supermarket capitalise on the city’s fashion moment

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Thought Leadership

The Big BITE Christmas advertising round up

The weird, comforting, creative and feel-good festive advertising round up

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Thought Leadership

Advertisers to spend £9.5bn in festive ad bonanza

The UK advertising market’s annual Super Bowl moment is budget busting according to the Advertising Association and WARC

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Trend

Kevin the carrot returns in the Christmas Factory

Aldi’s Christmas carrot from McCann UK has become a mainstay of the festive period

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Thought Leadership

When it comes to Generation Z are agencies and brands guilty of resting on unfair stereotypes?

In the second part of our BITE big question we ask agency leaders how to better connect with young consumers.

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Voices

From digital legacies to a widow’s club, let’s talk about death

Tackling the taboo of death Ashley Biack and Jordan McDowell ask what talking about death could awaken within us as marketers and creatives to better serve the brands we build

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Thought Leadership

McDonald’s scoops most awarded brand in the world at Gerety Awards

The fast food giant has utilised the power of creativity to cement its place in popular culture

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Hot Pick

Aldi billboard showcases employees ‘proper raise’

The campaign from McCann Manchester highlights the supermarket’s cheeky tone of voice

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Thought Leadership

All I want for Christmas is ads

The BITE Big Christmas ad round-up is a testament to the enduring power of creativity.

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Fuel Your Imagination

Aldi’s Kevin the Carrot is Home Alone

The campaign from McCann UK sees Kevin the Carrot parody the popular festive film

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Trend

Aldi releases Christmas teaser campaign

Kevin the Carrot is back with a teaser paying homage to Nike’s 1998 World Cup Campaign

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Voices

All In Census returns March 15th

The industry wide census led by the Advertising Association, the IPA and ISBA is set to return next spring

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Thought Leadership

Will a frugal Christmas fall flat?

With consumers facing a cost of living crisis, we ask industry leaders to consider how to approach a Christmas like no other

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Voices

All In reveals first wave of champions

The first companies to sign up to the All In programme were celebrated at a Parliamentary Reception.

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Trend

The BITE Christmas ad roundup

In 2021 consumers needed festive joy and togetherness more than ever, and advertisers didn’t disappoint.

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BITE Focus

BITE's Big Christmas Roundup

A growing number of brands attempted to spread more mindful joy this Christmas. In a bid to do the same, we’ve rounded up the best of the Christmas marketing we’ve seen this year.