You've probably heard of McCann for its iconic advertising work, and we're pretty proud of that. But here in McCann Manchester, we've got a unique northern twist.
Our northern roots? Well, they give us a refreshingly out-of-the-bubble perspective. Which we find pretty handy when we’re helping our clients tap into what real people are really thinking and feeling.
We've got a crew of about 400 hugely talented, yet down-to-earth teammates bringing skills across the board, with particular flair in digital, social, media and PR all under one roof.
Having everyone under one roof isn’t just noisy; it helps us achieve truly connected thinking across the customer journey. Thanks to our strong track record of working with retail brands, that joined-up approach is hard-wired into who we are and how we work with all our clients.
So, whether you come to us for a PR and social project or something all-encompassing, our teams naturally think in a connected way. That's how we create ideas that go beyond just ads. We're talking about big, lasting, multifaceted ideas that draw people in and put a smile on their faces, maybe even a laugh or a tear. And that always get them talking – regardless of the channel or platform.
As Chanel took over Manchester for its annual Metiers D'Art show, McCann Manchester and Aldi capitalised on the moment with a PR stunt that included a Kate Moss look-a-like. The stunt created a social media frenzy with fashion fans shocked that Kate Moss had been spotted shopping
FREECUTHBERT: How a single tweet sparked a campaign that became Aldi’s biggest ever news story and turned the tide against M&S in the ‘case of the copy-caterpillars’.
The Trouble with Dragons’ is a patient support programme developed by Shire Pharmaceutical Contracts
"If I were a toy" - The adventures of a boy called Oscar
Aldi’s sponsorship of Team GB as a platform to drive footfall and sales.
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