Legoland calls upon creative heroes to launch new Galacticoaster
The campaign brings to life the power of play and celebrates creativity.
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Georgie Moreton is Deputy Editor at BITE for Creativebrief where she explores trends within the creative industries and contributes to writing imaginative pieces, interviews and hot picks. She has spent her career working in communications within the advertising industry and first began working in tech PR where she went on to specialise in adtech and martech which lead her into the wider creative marketing industry. From here she gained a passion for producing forward-thinking thought-leadership content and has since gone on to explore wider industry issues; promoting diversity, exploring environmental and ethical issues and advocating for women in the workplace. Georgie has a passion for all things culture and arts and is a frequent visitor of her local cinema; Genesis, where you can find her cosied up in the Studio screen to an arthouse flick or the latest blockbuster.
The campaign brings to life the power of play and celebrates creativity.
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The ‘We Won’t Rest in Peace’ campaign treats death as a final act of defiance.
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The mockumentary-style campaign starring Gemma Collins is designed to showcase Canva’s simple design tools.
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The sweary cans celebrate crude nicknames and the unconventional British language of love.
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For one week only, guests were invited inside the House of Cointreau in the Loire Valley.
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The campaign charts four decades of change to instill confidence in Brits to invest.
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The ‘Everyday Investors’ social-first film series riffs on nostalgia to increase understanding of pensions.
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The experiential campaign seeks to connect the charity with Gen Alpha and Gen Z gamers.
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The immersive financial experience combined live gameplay with learning and opportunities to win prizes to educate students.
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The new campaign shows the extreme lengths businesses go to escape hackers.
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The open source recommendations are designed to encourage better climate literacy and facilitate sustainable business practices.
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The Vienna Tourist Board invited the Scottish village to use their expert knowledge to judge whether Vienna is dull.
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The brands have teamed up to help Gen-Z daters connect over small and sweet gestures.
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Sabrina Ratih, Chief Operating Officer at G2 on the ever-expanding esports ecosystem and why now is the time for brands to get involved.
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At this year's flagship event from the Advertising Association, IPA, and ISBA, industry leaders were focused on rebuilding trust.
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