Hot Pick
Engine subverts the iconic ‘Love is’ illustrations for Women’s Aid
By Nicola Kemp
The comfort of the iconic cartoons delivers creative clarity to the pain of coercive control.
Hot Pick
Gousto prioritises brand building in Mother campaign
Necessity may well be the mother of invention and innovation but long-term brand building is key to driving loyalty in the long term.
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thortful and Isobel deliver the love in new campaign
By Nicola Kemp
Consumer cynicism surrounding Valentine’s Day is successfully punctured by the spark of creativity
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Disney+ showcases diversity of content with new campaign
The EMEA-wide campaign from Leo Burnett and Disney+ showcases the wide range of content the streaming service offers.
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BBH and Samsung welcome a new era of mobile gaming
The action-packed, futuristic ad celebrates Samsung’s new Exynos 2200 ‘next generation’ mobile processor that will enable a heightened gaming experience
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McDonald’s and Leo Burnett showcase the Saver Menu for January
The yoga-themed film is the latest in the ‘like getting your money’s worth’ campaign
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Above+Beyond and PROPERCHIP beat the January blues with vibrant film
The colourful animated film marks Above+Beyond’s first work for the snack brand.
Hot Pick
The RNIB and JAA show the power of inclusive design
By Nicola Kemp
For the first time a national newspaper in the UK has run a braille front cover is a meaningful media first.
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THINK! celebrates life long friendships to discourage drink-driving
The campaign from VMLY&R aims to tackle the issue ahead of the holiday season.
Hot Pick
Women’s Aid and Engine simplify the complex issue of coercive control
‘Spot the Abuse’ aims to demonstrate how the signs of coercive control can be difficult to identify
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Let’s not waste our wonderful world
Hell Yeah! and OLIO launch hard-hitting campaign to raise awareness of the UK’s household waste crisis
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Live 1000 Lives with a career in the NHS
Mullenlowe Group UK highlights what makes a career in the NHS so unique
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Oddbox submits a formal application for ‘Wasteland’ to become a member of the UN
To spotlight the impact that food waste has on the environment, Splendid Comms and Oddbox campaign to add ‘Wasteland’ to the map
Hot Pick
Asda celebrates spooky season with ‘The Big Freakend’
Asda and Havas London mark the return of Halloween with a playful campaign