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Instagram: Here’s to another ten
By Rahul Titus
Rahul Titus, Head of Influence at Ogilvy on what marketers need to know now that this channel has reached adulthood.
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What athletes with learning difficulties can teach the ad industry
Mark Fairbanks, ECD of Good Brains For Good Brands on a vital campaign for Special Olympics Ireland that demonstrated the power of refusing to believe in ‘can’t’.
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Why OREO’s latest campaign centres on the need to build human connections through shared enjoyment and fun
In a crisis, emotional impact is more important than ever, says Lazaros Nikiforidis, Executive Creative Director at Digitas.
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How do brands stay culturally relevant in unprecedented times?
By Steven Moy
Steven Moy, CEO of Barbarian on the conversation points that emerged from the agency’s recent event on how brands can navigate the deeply challenging moment we find ourselves in.
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Representing lived experience in marketing: Should we untick some boxes?
James Hickman, Strategy Director at Walker on the importance of long-term strategic thinking at a corporate level when it comes to resetting the dial on authentic representation.