Sara Blonstein, Founder and Creative Director at Blonstein, lifts the lid on the British Fashion Council's NEWGEN partnership with TikTok and the future of hybrid events.
By Nicola Kemp
World-class creative ecommerce goes beyond transaction, writes Gabriela Lungu Global Creative Director at VMLY&R Commerce and jury member for the Creative ecommerce category.
By Gabriela Lungu, Global Creative Director
How Space NK and FCB Inferno redefined aspiration to create the space to celebrate and elevate the diversity of beauty experiences.
By Nicola Kemp
The 02 blazes a trail for digital experience with the launch of its first ever virtual event space in Fortnite.
By Nicola Kemp
TBWA\London’s Chief Strategy Officer Anna Vogt and Planning Partner Donald Pirie explain why gaming presents an unprecedented opportunity for brands.
Pets at Home and The&Partnership show the power of post-pandemic honesty in advertising.
By Nicola Kemp
Restaurant chain Wendy’s return to the UK, with its new brand platform ‘All beef.No Bull’, underlines the power of doing things differently.
By Nicola Kemp
By Nicola Kemp
Why Mother and Bloody Good Period are launching the #NoShameHere campaign.
By Nicola Kemp
What Pinterest’s new brand campaign tells us about post-pandemic spontaneity and serendipity.
By Nicola Kemp
Say less, do more; what brands should know about the Havas Meaningful Brands Survey 2021.
By Nicola Kemp
The story behind ENGINE Creative and EA Sports groundbreaking Kiyan Prince Foundation campaign.
By Nicola Kemp
The Speech to Street campaign turns to AR to create a platform for Gen Z creators to amplify their voices.
By Nicola Kemp
Sophia Johnson and Sophie Szilady, a creative team at The Brooklyn Brothers, share how they turned to creativity to create the space and the words to confront violence against women.
By Nicola Kemp
A panel hosted by Bloom & Wild in partnership with Creativebrief underlined why now is the time for brands to prioritise empathy and humanity in their use of data.
By Nicola Kemp
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