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Building Culturally Relevant Brands in 2024

Creativebrief

Creativebrief hosted a breakfast event in collaboration with Exposure, featuring William Grant & Sons and CultureLab on Wednesday 3rd July.

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The Future of the Pitch

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Press

Are brands contributing enough to the cost of pitching?

By Charlie Carpenter

Creativebrief CEO, Charlie Carpenter, spoke to Campaign about the cost of pitching.

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Press

The Pitch Positive Pledge Anniversary - what's changed?

By Charlie Carpenter

Creativebrief CEO, Charlie Carpenter, talks to The Drum about the Pitch Positive Pledge a year on

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Press

The Pitch Positive Pledge: Charlie Carpenter talks to Adweek

By Charlie Carpenter

Creativebrief CEO, Charlie Carpenter, spoke to Adweek about the Pitch Positive Pledge.

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Press

What does the Pitch Positive Pledge mean in practice?

By Charlie Carpenter

On the 2 year anniversary of the Pitch Positive Pledge, Creativebrief CEO, Charlie Carpenter, featured in Campaign Magazine talking about how far the industry has come, but also the complications that have arisen.


The Power of Agency Brands

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Opinion

Power of Agency Brands: In Conversation with Quiet Storm

By Creativebrief

Culture, consistency and integrity: building Quiet Storm’s strong agency brand, Creativebrief’s Stephanie Nattu speaks to Rania Robinson.

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Opinion

Power of Agency Brands: In Conversation with Edelman

By Creativebrief

Matt Brown, Managing Director at PR agency, Edelman talks to Creativebrief’s Stephanie Nattu about trust, change and growth in the latest episode of the power of agency brand interview series.

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Opinion

Power of Agency Brands: In Conversation with MullenLowe

By Creativebrief

Creativebrief's Stephanie Nattu speaks to MullenLowe duo Claire Hollands, CEO and Nicky Bullard, CCO at MullenLowe UK, in the latest interview with agency leaders on the power of agency brands.

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Opinion

Power of Agency Brands: In Conversation with Crispin Porter Bogusky

By Creativebrief

In the latest power of agency brand interview, Stephanie Nattu speaks to Helen James, CEO at CPB Europe, to get her expert advice on building a strong agency brand.