The Kite Factory

London https://thekitefactorymedia.com/

Disciplines

  • Digital
  • Media planning & buying

About

We’re The Kite Factory, the media agency for ideas that deliver. We create ideas and let them take flight. While they’re soaring, our data driven insights keep us tightly anchored to the real world. Highly creative media solutions that deliver measurable results. Ideas rooted in rigour. There’s nothing better. And because we are independent, we have the freedom to create the right idea for each client, every time.. For more information please visit thekitefactorymedia.com



Connect


People


Clients

New Work

Read more
New Work

Little Freddie

By The Kite Factory

Marking the Sainsbury's launch of premium baby and toddler food brand Little Freddie, we ran digital media showcasing amazing stories on nutrition and sustainability. We worked with the client and partners to ensure every touchpoint across Owned Earned Shared Paid was leveraged.

Read more
New Work

Soccer Aid

By The Kite Factory

The Kite Factory created an integrated media strategy for Soccer Aid encompassing digital, TV, out of home and radio. Taking into account raising overall awareness of the event for Unicef, as well as, fundraising in multiple mediums such as ‘kickabouts’, schools and wider public.

Read more
New Work

Comic Relief

By The Kite Factory

With a budget of just £600K and no audience data from previous paid activity, Comic Relief tasked us with executing a test & learn campaign to boost national reach and encourage community fundraising, while driving cost efficient donations and positive awareness for Red Nose Day

Read more
New Work

Guide Dogs

By The Kite Factory

This was Guide Dogs' first ever brand campaign: it was focused on giving a 'people-first' perspective, rather than simply being known for its canine services. The campaign, created by Karmarama, aims to build empathy and understanding for the realities of life with limited sight.

Read more
New Work

Adaptil; Feliway

By The Kite Factory

Ceva wanted to help manage seasonal stress with their calming pheromone products Adaptil (Dogs) and Feliway (Cats). The objective was to drive awareness of the products, drive traffic to the website, whilst generating high levels of sales online & in stores (Pets at Home)

Read more
New Work

Greenpeace

By The Kite Factory

Working with Mother, 'Rang-tan' is a campaign for Greenpeace that highlights the loss of rain-forest habitat in Indonesia due to palm oil production.

Read more
New Work

RAF Benevolent Fund

By The Kite Factory

RAF Benevolent Fund noticed that 65% of those leaving a gift to them in their wills are unknown to the charity prior to donating. They decided to run this Legacy campaign to inspire action to “raise a hand” - declaring interest in leaving a legacy, and to try a new creative style

Read more
New Work

British Heart Foundation

By The Kite Factory

Dechox is a mass participation event, getting people to give up chocolate for a month and raise money for life saving research. We worked with our creative partners WaxOn, launching our vibrant new TV advert on Boxing Day to utilise this key moment for our acquisition period.

Read more
New Work

Marsh & Parsons

By The Kite Factory

To drive awareness and reappraisal of the brand in Marsh and Parsons branch catchment areas, using media that achieves maximum reach against the M&P target audience, that stands out to differentiate from competitors and that increases awareness through brand tracking

Read more
New Work

Flight Centre

By The Kite Factory

December is traditionally a quieter month for Flight Centre. However this Christmas, they wanted customers to ‘put the Kids in Charge’ with the chance to win the holiday planned by the kids. The objective was to drive footfall in their key stores.

Read more
New Work

SoccerAid

By The Kite Factory

A national, multi-channel, campaign to launch Soccer Aid for Unicef’s new fundraising proposition.

Read more
New Work

Job Medic

By The Kite Factory

We planned OOH formats in proximity to London hospitals to drive awareness of the Job Medic website

Read more
New Work

Marsh & Parsons

By The Kite Factory

Owning Turnham Green station and dial up OOH presence to support the opening of the Chiswick branch

Read more
New Work

David Lloyd

By The Kite Factory

Reaching audiences through social optimisation, tailored content and dynamic vertical video.

Read more
New Work

British Heart Foundation

By The Kite Factory

Testing multiple audiences, creative and donation mechanisms on social to drive regular givers.