Anomaly reintroduces Starbucks to the world
The Hello Again campaign brings to life Starbucks' ethos to drum up brand love.
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Georgie Moreton is Deputy Editor at BITE for Creativebrief where she explores trends within the creative industries and contributes to writing imaginative pieces, interviews and hot picks. She has spent her career working in communications within the advertising industry and first began working in tech PR where she went on to specialise in adtech and martech which lead her into the wider creative marketing industry. From here she gained a passion for producing forward-thinking thought-leadership content and has since gone on to explore wider industry issues; promoting diversity, exploring environmental and ethical issues and advocating for women in the workplace. Georgie has a passion for all things culture and arts and is a frequent visitor of her local cinema; Genesis, where you can find her cosied up in the Studio screen to an arthouse flick or the latest blockbuster.
The Hello Again campaign brings to life Starbucks' ethos to drum up brand love.
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At the IPA’s International Women’s Day Stepping into the Spotlight event industry leaders discuss the importance of protecting energy in polarising times.
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Wieden+Kennedy London has helped to create ‘The Schneaky Espresso Martini Glass’ for those who don’t drink stout.
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Drawing inspiration from the Voyager Golden Records, the campaign celebrates Johann Strauss II’s 200th Birthday.
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BITE’s weekly round up of the most read features on the Creativebrief platform underlines the importance of creating space for women to thrive in the workplace.
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The creator-led campaign has been designed to encourage conversations between parents and young people about their online environments.
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The heart-warming campaign promotes audiences embracing the warm and fuzzy feeling.
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Lindsey Irvine, Chief Marketing Officer at Square, discusses empathy, grit and making an impact for the Behind the Face of Success podcast with Visha Kudhail.
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The campaign from MullenLowe highlights that home made food can be better than takeaways.
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The landmark industry census from the Advertising Association, the IPA, ISBA and Kantar is set to take place on March 12th.
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With increasing attention on the negative impact of social media on consumers’ mental health, a growing number of brands are advocating for IRL connection.
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The fund is offering £2 million in advertising support to organisations leading the way in environmental action.
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The absurdist campaign from Lola Mullenlowe hits audiences with unexpected humour.
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BITE’s weekly series rounds up the must-read articles of the week.
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The campaign from Anomaly celebrates the racehorse as the world’s greatest athlete.
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