Voices
Outvertising Live returns with a focus on greater LGBTQIA+ inclusion
The event, now in its third year, aims to provide marketers and agencies with the tools to create queer-inclusive work
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Georgie Moreton
Deputy Editor, BITE CreativebriefAbout
Georgie Moreton is Deputy Editor at BITE for Creativebrief where she explores trends within the creative industries and contributes to writing imaginative pieces, interviews and hot picks. She has spent her career working in communications within the advertising industry and first began working in tech PR where she went on to specialise in adtech and martech which lead her into the wider creative marketing industry. From here she gained a passion for producing forward-thinking thought-leadership content and has since gone on to explore wider industry issues; promoting diversity, exploring environmental and ethical issues and advocating for women in the workplace. Georgie has a passion for all things culture and arts and is a frequent visitor of her local cinema; Genesis, where you can find her cosied up in the Studio screen to an arthouse flick or the latest blockbuster.
More from Georgie Moreton
Fuel Your Imagination
Chicago Town tells pizza lovers to feed their urge
The campaign, created by Quiet Storm, builds on the brands ‘Go To Town’ strapline
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Fuel Your Imagination
Snapchat and The 93% Club launch #StateSchoolProud Freshers Week lens
The collaboration celebrates state school-educated students as they enter university
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Thought Leadership
How can brands and agencies better adopt a back to school mentality all year round?
Industry leaders have their say on the importance of continual learning
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Fuel Your Imagination
Oxo cooks with love
A new campaign from Oxo Stock Pots showcases how food brings people closer together
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Fuel Your Imagination
The Big Issue calls on communities to hit cancel on poverty
The organisation is calling on the British Public to join its new membership scheme to fight poverty
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Fuel Your Imagination
Tourism Ireland invites tourists to experience the home of Halloween
In the run-up to the spooky season the campaign positions Ireland as a go-to Halloween destination
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Trend
John Lewis celebrate 100-year heritage behind Never Knowingly Undersold
The retailer brings back its price promise with a campaign that tells the story of the brand's history through the shop window
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Thought Leadership
A return to craft, client bravery and humour
Members of the Gerety Awards jury share the importance of being brave, staying connected to culture and taking calculated risks
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Fuel Your Imagination
Smarty takes less malarkey campaign out of home
The Gate helps Smarty bring less malarky to the streets with outdoor and special builds in key locations
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Hot Pick
Tesco celebrates the cultural phenomenon of the meal deal
The campaign taps into the ‘rate my meal deal’ trend and celebrates the array of options at Tesco
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Fuel Your Imagination
Jessie Ware and Clara Amfo team up for Ovo campaign
The musical pair drive to the Ovo arena to promote sustainability in a new campaign from The Romans
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Trend
John Lewis refreshes ‘Never Knowingly Undersold’
The price promise will return updated for the modern era of shopping alongside a new campaign from Saatchi & Saatchi
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Thought Leadership
‘Don’t be focused on one road because you might miss a fork’
Pete Markey and Tony Miller share the importance of embracing change and trying something different on the latest episode of Behind the Face of Success
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Fuel Your Imagination
Nike turns to long-form content for Olympic storytelling
The Nike-backed film focuses on the hopes and dreams of Olympic and Paralympic athletes
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