Izzy is the Deputy Editor of BITE, Creativebrief’s daily insight into global marketing trends and the cultural movements driving them. She keeps abreast of the latest communication, technology and consumer news, and is responsible for conducting interviews with key agency strategists and creatives to gain insight into the most innovative global campaigns.
By Izzy Ashton
A new campaign from The Corner is a reminder of the work that goes on behind the scenes to ensure the business is striving to support both people and the planet.
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By Izzy Ashton
Multiple studies have demonstrated that plant-based eating is one of the simplest and most impactful things we can do as individuals to help tackle climate change.
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By Izzy Ashton
The team behind this year’s TfL Diversity in Advertising Award-winning campaign from Replens and the Gate on celebrating the joy of intimacy in older age, sharing a bold vision and bringing about change on a big stage.
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By Izzy Ashton
The ever-evolving social media ecosystem is one in which users can lean into and learn from a wide variety of creators, rewriting the rules of creativity and success on a daily basis.
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By Izzy Ashton
The second episode of Lucky Generals’ Uncomfortable Conversations podcast takes a deep dive into how brands attempt to represent specific communities and whether they are successful in doing so.
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By Izzy Ashton
As the country shakily begins to emerge from a winter in lockdown, the possibility of escaping down the open road has never looked more appealing.
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By Izzy Ashton
A new campaign from Havas CX helia for the Open University demonstrates the power of accessibility, of enabling individuals to learn wherever and however they choose.
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By Izzy Ashton
In the aftermath of Sarah Everard’s death, the timeTo Steering Committee offers actionable points that enable every individual and company to ensure the safety of those around them.
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By Izzy Ashton
As we move swiftly into the middle of a year that has shown us, perhaps more so than ever, how vital listening and storytelling really is, we asked a number of industry experts about the importance of representative storytelling.
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By Izzy Ashton
‘The Massive Overshare’ aims to help increase both an understanding and recognition around an issue that is frequently undetected and misdiagnosed.
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By Izzy Ashton
At a time when a myriad of data points highlight the disproportionate effect of the ongoing pandemic on women’s careers, the WACL Talent Awards feels more vital than ever.
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By Izzy Ashton
‘Sex never gets old’ brings older generations out of the shadows, proudly shining a light on their lived reality, demonstrating that representation matters, for everyone.
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By Izzy Ashton
Beth Thomas, Head of Partnerships & Programmes at The Big Issue on the power of community building and digital inclusion, and why the business places empowerment at the heart of everything it does.
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By Izzy Ashton
In ‘With you all the way’ from Octagon, the brand takes an optimistic look at what both travel and football have given us in the past, and what they will provide in the future.
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By Izzy Ashton
While devastating in its reminder of each absence, the campaign is a powerful reminder to all who are grieving that while their experience may be unique, they are not alone within it.
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