Sorry not sorry: The future of work is progressive, part time and flexible
By Nicola Kemp
The coronavirus crisis has normalised remote working but the ninth annual Power Part Time List underlines there is still more to be done.
Read moreNicola Kemp is Editorial Director for Creativebrief, where she oversees consumer trends, innovation, and interviews with industry thought-leaders from across the creative industries for all areas of the business. She is a member of the Associate Board and focused on growing the reach, relevance and reputation of Creativebrief and BITE. She started her career as a financial journalist before specialising in technology, social trends and marketing. Her work has appeared across titles including Campaign, WGSN, M&M Global, Reuters, Bloomberg, The Guardian and The Observer. A passionate advocate for diversity in all its forms she won The Women in Marketing Journalist of the year award for her work championing diversity in the creative industries, and was featured in Timewise’s Power 50 for her work on flexible working. She was named as one of the 200 women redefining the creative industry by The Dots an #EverydayAction award winner by Bloom, a Pitch 100 Superwoman and a Campaign Trailblazer of the future. With a 5-year-old daughter and a 7-year-old son, Nicola is always on the look-out for new feminist fairy-tales to add to their ever-increasing book collection.
By Nicola Kemp
The coronavirus crisis has normalised remote working but the ninth annual Power Part Time List underlines there is still more to be done.
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By Nicola Kemp
‘The Renter’, created by Fold 7, brings to life the possibilities of renting, a campaign which draws on the fundamental truth that remote working has made many rethink the kind of lives they want to live.
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By Nicola Kemp
150 businesses from across the advertising and media sector have written to the government to request that taxis employees take home from work before 9pm are viewed as a legitimate business expense.
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By Nicola Kemp
Gaming is a mainstream marketing platform for brands, but marketers need to ensure they reflect and respect the gaming ecosystems they appear in.
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By Nicola Kemp
Sara Tate, Chief Executive of TBWA\London on why building back better requires experimentation, an open mind, empathy and getting comfortable with the uncomfortable.
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By Nicola Kemp
In a simple, understated act of communications, Tesco demonstrates a commitment with kindness and authenticity at its core.
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By Nicola Kemp
The coronavirus crisis has opened up new opportunities for entrepreneurs, reflected by the wealth of new agencies coming to market. But being an entrepreneur is no panacea.
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By Nicola Kemp
The campaign marks a significant commitment to changing the narrative when it comes to the experience of older women in advertising.
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By Nicola Kemp
The chair of The Inclusion Group on why we all need to make the time to fill in the All In census to build a future of work that works for everyone.
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By Nicola Kemp
The brand is redefining the rules of beauty marketing with its focus on ‘Positive Beauty’.
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By Nicola Kemp
The campaigning group has created a recording of voicemails from mothers to MPs in its ‘Scream or Shout’ campaign.
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By Nicola Kemp
The CreativeComeback returners are urging the industry to #ChoosetoChallenge the culture of burnout and consider the disproportionate impact of the pandemic on women’s creative careers.
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By Nicola Kemp
Making a meaningful difference when it comes to elevating female talent in our industry requires more than hosting a panel on International Women’s Day but committing to change every day.
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By Nicola Kemp
The industry charity’s hub is a vital resource for employees seeking support and advice.
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By Nicola Kemp
Danni Mohammed, Global Strategy and Transformation consultant, on why people not platforms are the future for the creative industries.
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