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Fuel Your Imagination

Brompton campaign highlights bike’s magic mechanism

By Georgie Moreton

The campaign from ScienceMagic showcases the magic of unfolding a Brompton bike.

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Fuel Your Imagination

Paramount Pictures stages Optimus Prime BFI IMAX 3D take over

By Georgie Moreton

Ocean Outdoor DeepScreen 3D technology the visual brings the Transformers world to life

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Fuel Your Imagination

Wild Africa Fund brings to life the threat of illegal poaching

By Georgie Moreton

The campaign, created by Grey London, highlights the threat of poaching to endangered species.

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Fuel Your Imagination

Back Market launches campaign to promote sustainable phone shopping

By Georgie Moreton

The campaign makes light of audiences' amateur photography skills to encourage consumers to think before buying new products

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Nike highlights sustainable credentials in ‘Get ‘Em Back In The Game’ campaign

By Josie Shand

Nike & R/GA London encourage audiences to give old gear new life by promoting the brand’s repair, refurb and recycle offerings

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GambleAware crushed billboard brings to life harms of gambling

By Georgie Moreton

The billboard created by Lucky Generals encourages conversations and aims to help break down stigmas.

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Fuel Your Imagination

The Sunday Times celebrates 35 years of the Rich List

By Georgie Moreton

The paper celebrates with a campaign that takes a light-hearted look at the annual Rich List.

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Fuel Your Imagination

McDonald’s celebrates 40 years of McNuggets

By Georgie Moreton

The brand asks ‘are your mates #McNuggetWorthy?’ as part of an interactive challenge

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Lego teams up with Picturehouse for experiential push

By Nicola Kemp

The brand is promoting its Lego City range with a wide-ranging partnership with Picturehouse’s Cinema Kids’ Club

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The Woodsman Whisky debuts beaver brand mascot

By Georgie Moreton

The campaign from Mr. President capitalises on the animal's hardworking nature

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Fuel Your Imagination

McCann and Plant Drop launch Smart Plants

By Nicola Kemp

The innovative pollutant absorption system is designed to revolutionise how consumers shop for plants

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Fuel Your Imagination

Lexus launches NFT Hoverboard collection

By Georgie Moreton

The campaign sees The&Partnership bring the brand into the world of Web 3.0

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Fuel Your Imagination

Marmite asks babies if they are lovers or haters

By Georgie Moreton

The tongue-in-cheek campaign from adam&eveDDB helps parents-to-be find out what their babies think of Marmite

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Fuel Your Imagination

Samsung TV debuts grouchy cat

By Georgie Moreton

The campaign from BBH Singapore uses humour to highlight the new product credentials of the Samsung Neo QLED 8K TV

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