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Fuel Your Imagination

Publicis launch The Open Apprenticeship to attract underrepresented talent into the advertising industry

By Izzy Ashton

Initiatives such as this demonstrate the power of collective action, of opening up the industry and developing tools that in turn create opportunities for the next generation.

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Fuel Your Imagination

Publicis•Poke salutes its home-schooling heroes with half-term activities

By Nicola Kemp

A week of half-term activities from Publicis•Poke shines a light on the practical and creative ways the industry can support working parents.

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Fuel Your Imagination

SheSays play Cupid this Valentine’s Day by celebrating those who help women progress

By Izzy Ashton

#TheyMadeHerShine provides a space for women to thank and appreciate the people who have helped them get where they are today.

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Fuel Your Imagination

Brands Against Humanity: An expansion pack for a horrible world

By Izzy Ashton

Created as an add-on to the not so family favourite Cards Against Humanity, each card highlights a different appalling behaviour enacted by a brand and then provides a way for people to assuage their guilt.

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Fuel Your Imagination

Leo dismantles the educational barriers to entry for dyslexic talent

By Izzy Ashton

As a platform, Leo is open, free and available to anyone who should need it, an example of a practical, community-led initiative to inspire and empower the next generation of creatives.

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Fuel Your Imagination

The Inclusion Group marks the date of an industry-wide census

By Izzy Ashton

The Inclusion Group, formed in April 2020 by the Advertising Association, ISBA and the IPA is launching All In, a campaign to help build back a better, inclusive industry for all.

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Fuel Your Imagination

SheSays and Gather take aim at Blue Monday with free event

By Nicola Kemp

The creative community are invited to come together to connect and share in a virtual, non-judgemental space.

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Fuel Your Imagination

Virtual lessons from an Ethiopian community

By Izzy Ashton

WaterAid have created a new series, Learn with Frat, that sees an Ethiopian community sharing their virtual one-minute lessons.

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Fuel Your Imagination

The North Face X Gucci dismantles the notion of luxury

By Izzy Ashton

The collaboration captures the mood of a world in hibernation and delivers a promise of sunnier times ahead.

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Fuel Your Imagination

SheSays’s new app supports the COVID-19 hit female creative community

By Izzy Ashton

SheSays is launching a new initiative called the WEI or Women (with) Epic Ideas, a career progression tool with a gender lens.

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Fuel Your Imagination

GENIE Talent dials up the creative inspiration with an advent calendar like no other

By Nicola Kemp

From the first of December, GENIE will be delivering a daily dose of creative inspiration via its virtual calendar, a welcome reminder of the ability of creativity to flourish, even in the midst of constraint.

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Fuel Your Imagination

D&AD goes digital to launch the most accessible annual ever

By Nicola Kemp

The concept of giving everyone a seat at the digital table is central to the launch of the 58th D&AD Annual.

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Fuel Your Imagination

UK Advertising launches Ad Net Zero to respond to the climate crisis

By Izzy Ashton

Ad Net Zero channels the power of decisive, collective action to bring about long lasting and substantial change.

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Fuel Your Imagination

#UpForCollab offers adland creatives a pandemic lifeline

By Izzy Ashton

#UpForCollab is a creative solution to a creative’s problem, offering up a crowdsourced, technologically-enabled platform to help creators across the industry thrive.

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