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Interviews

How Cannes DEI chief is embracing collaboration for change

By Nicola Kemp

Ahead of speaking at Creative Equals Rise conference, Frank Starling, Chief DEI Officer at Lions, reveals how the brand is prioritising impact.

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Interviews

‘We have to acknowledge society today is inherently unfair to many’

By Nicola Kemp

Ruben Schreurs, Chief Executive Officer of Ebiquity, on staying steadfast on DEI, moving past vanity metrics and embracing the power of positive influence in media.

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Interviews

‘We are responsible for creating the industry we want’

By Georgie Moreton

Ruth Mortimer, Global President of Advertising Week, shares the power of storytelling, representation and reflection.

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Interviews

‘Success would be changing the narrative about women’s health’

By Nicola Kemp

Chloe Ferro, Co-Founder of SheMed, on how the weight loss brand created by women for women is closing the gender health gap.

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Interviews

Random acts of creativity

By Nicola Kemp

Javier Campopiano, Worldwide Chief Creative Officer at McCann Worldgroup and Worldwide Chief Creative Officer at McCann, on the importance of making things, creating room for the random and building cultures of creativity.

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Interviews

Dave’s Hot Chicken: Harnessing a hype machine

By Georgie Moreton

Keyana Mohammadi, Head of Marketing at Dave's Hot Chicken, on the power of experiential, influencers and social media to drive long-term impact.

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Interviews

‘A lot of people feel stuck at the moment’

By Nicola Kemp

Sara Tate, European Transformation Practice Partner at TwentyFirstCenturyBrand, on why storytelling drives brand transformation.

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Interviews

‘To succeed you need to be able to shortcut decision making’

By Nicola Kemp

Jo Bacon, Group CEO at M&C Saatchi UK on cultural power, simplification and why the answer isn’t always advertising.

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Interviews

How Organix and The Ninety-Niners punctured the pressure of modern motherhood

By Nicola Kemp

Real insights and an open-minded approach to marketing have successfully driven a step change at the organic food brand.

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Interviews

‘It can be really easy to make assumptions based on gender’

By Nicola Kemp

Joanna White, Head of Customer Experience at Defender, and Leonie Raistrick, Brand Director, Defender and Discovery UK, on how to bridge automotive’s equality gap.

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Interviews

How Avon redefined what it means to be a socially conscious brand

By Nicola Kemp

The beauty brand has placed purpose at its heart, transforming its relationships with consumers in the process, explains Avon's CMO, Özlem Çitçi.

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Interviews

Doing the work you want to do as a creative leader

By Nicola Kemp

Kirsty Hathaway, Executive Creative Director at Joan London, on the new era of entertainment, making work you want to make and authentic influence.

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Interviews

‘Being frazzled in the workplace has been dangerously normalised’

By Nicola Kemp

Comedian and actress Ruby Wax, Founder of mental health charity Frazzled, on taking stress seriously.

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Interviews

How Johnnie Walker redefined aspiration with sustainability and inclusivity

By Nicola Kemp

Jennifer English, Global Brand Director at Johnnie Walker, on how sustainability, storytelling and craft is connecting with the new luxury consumer

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