Interviews

Should’ve played the long game

By Nicola Kemp

Liz Baines, Head of Planning at Specsavers on freeing yourself from the conveyer belt of micro meetings to make a long term impact.

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Interviews

How LinkedIn is leading a workplace revolution

By Nicola Kemp

Zara Easton, Head of Brand Marketing, UK at LinkedIn on the great resignation and why the brand is backing Changemakers

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Interviews

New Britannia: what brands should know about the national mindset in 2022

By Nicola Kemp

Lucy Crotty, Cultural Strategy and Insight Lead at ITV on the power of common ground in an age of polarisation.

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Interviews

‘Salaries are increasing by 100%’

David Nobbs, Managing Partner and Head of Consumer at The Grace Blue Partnership on the price of talent and the truth about ‘the great resignation’.

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Interviews

Sport has the power to change the world

By Nicola Kemp

A new era of sports marketing will be driven by making change rather than generic statements says Drew Barrand, Head of Commercial and Sales at Laureus.

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Interviews

“Everyone is seeing things from a new lens this year.”

By Nicola Kemp

Lisa Lugo, Vice President of Marketing Solutions, Live Nation UK on the role of perspective, connection, service and celebration in the wake of the crisis.

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Interviews

“If you’re ignoring diversity, you really aren’t doing your job”

By Nicola Kemp

Jerry Daykin, Senior Media Director, EMEA at GSK Consumer Healthcare Marketing, on why now is the time for the industry to make diversity a business imperative.

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Interviews

Charlotte Langley, Brand and Communications Director, Bloom & Wild

By Nicola Kemp

At a time when the industry points to data as the silver bullet for marketing, Bloom & Wild’s Thoughtful Marketing movement highlights the importance of empathy in communications.

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Interviews

“We're about hand up not a handout”

By Izzy Ashton

Beth Thomas, Head of Partnerships & Programmes at The Big Issue on the power of community building and digital inclusion, and why the business places empowerment at the heart of everything it does.

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Interviews

Louise Barber, Global Vice President of Marketing at DHL Supply Chain UK

By Nicola Kemp

At a time when delivery and supply chain has become crucial to brands and consumers alike, DHL’s marketing leader is doubling down on trust.

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Interviews

“Showing up when things get tough is what customers will remember most”

By Izzy Ashton

Maryam Banikarim, Head of Marketing at Nextdoor on the importance of constant communication and nurturing neighbourhood values.

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Interviews

Alicia Skubick, Marketing Director, Intuit Quickbooks

By Nicola Kemp

Amidst the ongoing coronavirus crisis, there are some business leaders continuing to lead with openness and transparency, championing radical change &, above all, listening to consumers first.

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Interviews

“There is no marketing playbook for a pandemic”

By Izzy Ashton

Meg Donovan, Global Director, Brand & Product Marketing at Uber on shifting consumer needs, driving positive change and why the brand pivoted to tell people to stop travelling.

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Interviews

“It’s becoming more and more relevant to be a great brand builder”

By Izzy Ashton

Inés Ures, outgoing-CMO at Deliveroo on mapping a clear purpose, a three-sided marketplace and the importance of truly delivering on brand promises.

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