“You don’t need to be making something right now, just making the best of it”
By Izzy Ashton
As Ogilvy’s Pipe Apprenticeship scheme begins recruitment for 2021, Helen Matthews, Chief People Officer and two previous Pipe apprentices, Lily James and Naomi Nicholl offer their advice.
How advertising is funding climate science denial
Jake Dubbins, Co-Founder of the Conscious Advertising Network highlights the very real situation taking place online, where advertising is inadvertently funding climate change misinformation.
Bleed red, think green: A marketing masterclass from DAME’s Celia Pool
At this year's BITE LIVE 2020, Celia Pool, Co-Founder of DAME delivered a marketing masterclass in brand bravery, creating aspirational environmental products and giving back where you can.
Lessons from Wombstories: Incredible things happen when you tell the truth about women’s bodies
The team behind the ground-breaking #wombstories campaign from AMV BBDO and Essity talk bravery, complex storytelling and the importance of listening to every woman’s lived experience.
Too young to have an opinion, too old to be relevant?
Anna Dalziel, Founder of 40 Over Forty and Director of Brand at Momentum Worldwide and Tag Warner, CEO of GAY TIMES, tackled the advertising industry’s ageism problem at BITE LIVE 2020.
“You have to let your inner coach be louder than your inner critic”
The This Way Up panel at BITE LIVE 2020 explored how best to focus on and launch a new project, to build your confidence and take your time.
Masculinity in crisis
The stereotypes which surround masculinity have long been out of touch with the real lived experiences of men, as Fernando Desouches, Managing Director of New Macho at BBD Perfect Storm explored at BITE LIVE 2020.
She Takes Over Talks: Recognise and represent
The first of adam&eveDDB’s speaker series, #SheTakesOverTalks at BITE LIVE 2020 underlined the need to showcase and amplify the creative work of women in the midst of the coronavirus crisis.
Collective consciousness: Learnings from Ogilvy’s internal employee groups
In the midst of the enforced remote working ushered in by coronavirus, employee engagement networks have never been more vital to driving the diversity and inclusion agenda.
Hitting the right tone: How brands can capitalise on the power of community and creativity in the midst of the coronavirus crisis
With the challenges of the ongoing crisis come new opportunities for brands to creatively connect, as Jo McCrostie, Creative Director at Global explored at BITE LIVE 2020.
“When inspiration arrives, I want it to find me working”
Creative advice from BITE LIVE 2020’s storytelling masterclass with Havas London’s Vicki Maguire and Kate Mosse.
It is possible to raise the bar: Marketing lessons from the female lens
In a panel discussion created in partnership with The Gerety Awards the opportunity to raise the bar when it comes to creativity for good and gender equality was top of the agenda.