Over 10 million tonnes of furniture is thrown away every year in Europe. In a world of fast furniture, Tylko stands for creating bespoke pieces that are made for you and made to last.  

Tylko, the brand that says ‘hell no!’ to cookie cutter furniture, wanted to show the world it’s time to change the flatpack game. ​ ​ 

But they were faced with a challenge. People didn’t know who they were, or what they did. People who bought Tylko, rave about them. But they didn’t have enough wider awareness to grow their business.​ 

Their existing growth strategy focused on driving sales through offering discounts and retargeting, in doing so they had neglected the number 1 asset they owned. Their brand story.​ ​ 

We partnered with the team to create a brand platform and launch it in market, growing their awareness and showing people flatback doesn’t have to be so … flat. ​ 

We wanted to show that Tylko’s unique ‘design to fit’ philosophy sings in perfect harmony with the lifestyle and values of their customers.​