Izzy is the Deputy Editor of BITE, Creativebrief’s daily insight into global marketing trends and the cultural movements driving them. She keeps abreast of the latest communication, technology and consumer news, and is responsible for conducting interviews with key agency strategists and creatives to gain insight into the most innovative global campaigns.
By Izzy Ashton
Timed to coincide with a new year of study, the campaign is designed to remind students that time spent working out can remove them from their everyday frustrations.
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By Izzy Ashton
True leadership seems to be in short supply, a thought that is at the heart of the Financial Times’ latest campaign.
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By Izzy Ashton
As businesses and individuals get used to a new world of social distancing, sanitised equipment and limited numbers, creativity is vital to producing experiences that still delight and inspire audiences.
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By Izzy Ashton
Tag Warner, CEO of GAY TIMES on industry ageism, funding minority voices and the importance of recognising your privilege.
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By Izzy Ashton
Samsung’s educational programme is now entering its second year to educate and empower the next generation of social innovators and pioneers.
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By Izzy Ashton
Omar DaCosta-Shahid, Founder and Director at Muslim Influencer Network on bringing out the best in talent, the importance of listening and why you shouldn’t become an influencer.
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By Izzy Ashton
We speak to three young Londoners about their involvement with the non-profit initiative Create Not Hate, the ideas behind their work and what creativity really means to them.
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By Izzy Ashton
At ZEE MELT 2020, Nicola Kemp, Editorial Director at Creativebrief, argued that now is time to tell the truth about women’s lived experiences in advertising.
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By Izzy Ashton
Durex’s new campaign is a powerful example of advertising which is determined to change the narrative, to dismantle outdated and often incorrect misconceptions and stigmas around sex
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By Izzy Ashton
How Avon, Refuge and Red Consultancy raised awareness of domestic abuse during lockdown.
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By Izzy Ashton
Carly Avener, Managing Director at Leo Burnett on over communicating, creating space for difficult conversations and fighting cabin fever.
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By Izzy Ashton
Gone are the long haul flights or even flights at all and in their place come the humble staycation and the good old fashioned road trip.
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By Izzy Ashton
The work, which is the Lovehoney’s first OOH campaign, raises a smile whilst simultaneously working to dismantle the taboos around sexual wellbeing and sex toys.
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By Izzy Ashton
Ready for Business actions what so many have talked about for years at a time when young people need support and opportunity more than ever.
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By Izzy Ashton
With schools opening back up, Kellogg’s celebrates the new term with a campaign showing one boy and his dad’s journey from lockdown to playground.
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