Busting the myth of the ‘boring’ in-house creative
Far from being a creative compromise, in-house creative agencies afford creative people and results an opportunity to thrive
How can brands effectively channel the power of storytelling to both share and shift perspective?
As we move swiftly into the middle of a year that has shown us, perhaps more so than ever, how vital listening and storytelling really is, we asked a number of industry experts about the importance of representative storytelling.
By Izzy Ashton
What marketers have learned from the coronavirus crisis
In a dedicated trend report, we wrap up key insights and learnings from marketers across the creative industry, from a year of unforeseen challenges.
BITE LIVE 2020 Trend Report
This dedicated trend report wraps up the key themes, learnings and actionable insights from #BITELIVE2020, our free week-long virtual event series, which this year was focused on #ThisIsProgress.
From live sport to the big family Christmas, the cultural touch-points and rituals of daily life are changing irrevocably in the midst of the crisis. What is the role for brands in filling this void?
Whether it's live sports or the big family Christmas, perhaps brands can step in to give a little love this year.
By Izzy Ashton
Hitting the right tone: How brands can capitalise on the power of community and creativity in the midst of the coronavirus crisis
This in-depth discussion will look at how brands hit the right tone with consumers in the midst of an extended lockdown.
Changing the narrative: How Bodyform and AMV broke the mould
The team behind Bodyform’s #wombstories campaign lift the lid on the creative courage, strategic thinking and commitment behind the most groundbreaking marketing movement of the year.