The stereotypes which surround masculinity have long been out of touch with the real lived experiences of men, as Fernando Desouches, Managing Director of New Macho at BBD Perfect Storm explores.
In a year like no other, showcasing and amplifying the creative work of women has never been more vital, as She Takes Over explores in a panel event presented in partnership between adam&eveDDB, Creativebrief and Clear Channel.
A panel from Ogilvy UK on how establishing communities in the workplace can drive diversity and inclusion, foster positive culture and lead to business success.
Global marketers share their experiences from judging the Gerety Awards 2020, exploring advertising for good, creativity as a driver of commercial success and how the industry can push for progress.
From addressing workplace bullying to embracing the power of community and mentoring, this session underlines that brilliant things can happen when you take older women seriously in advertising.
At the heart of this discussion is the importance of unpacking the myth of the Black athlete in sport and of examining what the creative industries as a whole can do to accelerate change.
DAME is a compelling example of a new breed of brand, with a sustainable and inclusive supply chain successfully shaking up the status quo.
Continuing a successful partnership between This Way Up and Creativebrief, we bring you a panel of industry experts to focus on topics that might be pertinent to you right now: why now is the time to start something new.
This lively panel discussion will bust the myths surrounding women’s creative careers with an honest discussion of what you need not just to get ahead but build your career on your own terms.
By Izzy Ashton
As an industry, authentic representation comes from diversifying the minds in the room where the marketing is made, on sets where creative is realised and in front of the camera as well.
This is a unique opportunity to learn about bringing stories to life, from the very best.
By Izzy Ashton
Although this year is unlike any other, marked by pervasive global uncertainty, we are still inspired by inclusive industry leaders, stereotype-busting campaigns and the hope that a new generation of creatives bring.
By Nicola Kemp
From the resurgence of the Black Lives Matter movement to the climate crisis, it is no longer hyperbole to declare that business as usual is no longer business at all.
By Izzy Ashton
With our new normal comes a new way of living for many and a new marketing landscape to navigate.
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