Thought Leadership
“Our culture is and has always been driven by our values”
Born Social’s Charlotte Hamill explains how the agency has adapted to post-pandemic ways of working
Thought Leadership
“The less we’re together, the more together we try to be.”
Snap London on embracing change, throwing the rule book in the bin and the importance of human interaction
Thought Leadership
What does a reset mean for the communications industry?
By Emma Fenny
Emma Fenny explores how brands can navigate changing consumer expectations against a backdrop of uncertainty
Thought Leadership
Mr. President 5 learnings from 10 years
By Mizzy Lees
The agency shares learnings on resilience and reflects on new ways of working
Thought Leadership
Has Instagram lost its marketing mojo?
By Nicola Kemp
Critics argue Instagram has lost its way with a series of changes that are too similar to the video streaming service TikTok, is the brand loosing it’s way?
Thought Leadership
What does the great resignation mean for the future of employer branding?
Identifying the right tone and connecting authentically with people has never been more nuanced.
Thought Leadership
Marketing lessons from this year’s Cannes Lions
By Nicola Kemp
Can Cannes really drive change? A look back on the winning work and key themes from the festival.
Thought Leadership
Talk small to think big
By Dan Bowers
Have we forgotten the creative power of small talk?
Thought Leadership
“Stop being lazy, go out and do the work.”
At Impero’s Gender Dynamics event experts discussed how to market to women in today’s ever changing society.
Thought Leadership
Elevating the LGBTQ+ community extends beyond Pride Month
A round-up of BITE’s Pride coverage to elevate the voices of the LGBTQ+ community all year round.
Thought Leadership
Doing Things Differently
By Nicola Kemp
What one thing would you like to see the industry do differently in 2022 when it comes to building a truly inclusive and diverse workforce?
Thought Leadership
Challenge accepted
By Lorna Burt
Lorna Burt, Strategy Partner at Orange Panther Collective, reveals it’s not your budget but your commitment that determines brand success.
Thought Leadership
The lesser-spoken truths about company culture
Working practices are changing radically, making actively protecting and progressing company culture business critical.