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Nicola Kemp

Editorial Director Creativebrief Email Nicola Kemp

About

Nicola Kemp is Editorial Director for Creativebrief, where she oversees consumer trends, innovation, and interviews with industry thought-leaders from across the creative industries for all areas of the business. She is a member of the Associate Board and focused on growing the reach, relevance and reputation of Creativebrief and BITE. She started her career as a financial journalist before specialising in technology, social trends and marketing. Her work has appeared across titles including Campaign, WGSN, M&M Global, Reuters, Bloomberg, The Guardian and The Observer. A passionate advocate for diversity in all its forms she won The Women in Marketing Journalist of the year award for her work championing diversity in the creative industries, and was featured in Timewise’s Power 50 for her work on flexible working. She was named as one of the 200 women redefining the creative industry by The Dots an #EverydayAction award winner by Bloom, a Pitch 100 Superwoman and a Campaign Trailblazer of the future. With a 5-year-old daughter and a 7-year-old son, Nicola is always on the look-out for new feminist fairy-tales to add to their ever-increasing book collection.


More from Nicola Kemp

Trend

02 leans on the Fortnite factor with virtual venue launch

By Nicola Kemp

The 02 blazes a trail for digital experience with the launch of its first ever virtual event space in Fortnite.

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Voices

Black Lions Matter: A design for an anti-racist Euro 2020

By Nicola Kemp

Why a leading designer has created a shirt to support players taking the knee and highlight the issue of racism in football.

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Voices

Do agencies downplay research in favour of their own experience?

By Nicola Kemp

Uncomfortable Conversations Episode 3 analyses the damaging impact seeing the world through your own lens has on the industry’s ability to connect with diverse communities.

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Hot Pick

Morrisons shows power of positivity with ‘Make Good Things Happen’ campaign

By Nicola Kemp

Publicis•Poke’s joyful new spot underlines the power of the little things in a post-pandemic advertising era.

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Interviews

“It’s time to reboot, rebuild and reconquer”

By Nicola Kemp

Christina Ioannidis, CEO of Aquitude, on how marketers can overcome adversity, build resilience and recognise the power of women in business.

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Hot Pick

Rewriting Extinction and Media Bounty show the power of long-term investment

By Nicola Kemp

Creative collaboration underpins a groundbreaking plan to save hundreds of species from extinction.

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Voices

“The reason I want to talk about mental health is I want to affect change.”

By Nicola Kemp

To mark Men’s Health Week NABS Ambassador and Haymarket Media Group’s Senior Account Director Jack Ellis shares his mental health journey.

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Hot Pick

Global brand and local artist: adidas and The Corner playfully troll England

By Nicola Kemp

adidas has successfully showed the power of thinking local, with a new campaign taking over Glasgow and trolling England by using graffiti on an outdoor ad to announce that: “It’s coming hame”.

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Thought Leadership

How the industry can rise to the challenge of an inclusive recovery

By Nicola Kemp

Building back better from the Coronavirus crisis demands the industry takes action to drive diversity.

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Voices

A benchmark for building back better

By Nicola Kemp

All In unveils the results of the industry's largest ever inclusion survey and it's first wave of action focused on Black, Disabled and Working Class talent.

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Thought Leadership

Will the IPA Media Climate Charter mean that agencies step up to their responsibilities?

By Nicola Kemp

As the IPA launches its new charter, has the industry reached a tipping point when it comes to accountability and action on the Climate crisis?

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Hot Pick

Danone and The&Partnership deliver light relief to the yogurt category

By Nicola Kemp

A new campaign for Danone's Light & Free brand successfully pokes fun at the category norms.

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Voices

VMLY&R shows the power of listening with the Proud Pronoun Project

By Nicola Kemp

A new project aims to empower individuals to select and share their personal gender pronouns as a Teams or Zoom background.

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Voices

Let’s talk about conflict in the workplace: join Bloom for The Clash

By Nicola Kemp

The latest Bloom event, with all proceeds going to Women’s Aid, will delve into dealing with conflict in the workplace

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Fuel Your Imagination

This Girl Can nails post-lockdown positivity with Global campaign

By Nicola Kemp

The enduring campaign is back to support women to get active and ‘choose you’ in the wake of the pandemic.

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