Interviews
Rania Robinson, CEO & Managing Partner, Quiet Storm
By Izzy Ashton
“I got very comfortable with feeling uncomfortable from a very young age.”
Interviews
Rob Gray, Co-Founder & Managing/Strategy Partner, Squad
By Izzy Ashton
"In our job it’s important to put your phone down and look around you. All the insights you’ll ever need into people’s behaviour are right in front of you."
Interviews
Caroline Paris, Creative Director, Brave
By Izzy Ashton
"Scare everyone. Be the fresh, fearless, new talent that makes everyone envious of what you bring to the party."
Interviews
Robin Trust, CEO, The Kite Factory
By Izzy Ashton
"I want to ensure our independence means we have transparency, flexibility and collaboration woven into our DNA."
Interviews
Jo Arden, Chief Strategy Officer, MullenLowe
By Izzy Ashton
"I think we’re gradually tuning in to the fact that we can and should spearhead change in all its forms. That we have the platform to actively tackle lazy stereotypes and that in doing so we can be more relevant."
Interviews
Vicki Maguire, Chief Creative Officer, Grey London
By Izzy Ashton
"Right now, we need a revolution, not an evolution."
Interviews
Martin McAllister, Creative Director, FCB Inferno
By Izzy Ashton
"The last few years we’ve got very caught up in advertising mechanics and actually, when something’s just cool, that’s what we end up talking about. There’s nothing wrong with that."
Interviews
David Frymann, Strategy Partner, The Beyond Collective (Frontier)
By Izzy Ashton
"I like learning new stuff because in theory you’re meant to be the expert or teacher at this stage, but I get as much of a kick out of being a pupil, learning and then sharing those learnings."
Interviews
Bee Pahnke, Head of Voice, Dragon Rouge
By Izzy Ashton
"Communicating [purpose] in an authentic way often comes down to words. The imagery is almost by the by. It’s the language that connects within your gut."
Interviews
Dan Neville, Strategy Director, Cogent
By Izzy Ashton
"If you’re ambitious, determined and driven, there really should be no limiting factors to what you can achieve."
Interviews
Luke Southern, Managing Director, DRUM
By Izzy Ashton
"On our best day, brands can ‘do’ long form drama with emotional punch that’s just as unmissable as the latest from Netflix or Amazon."
Interviews
Anna Carpen, Creative Partner, And Rising
By Izzy Ashton
"We are the first B-corporation advertising agency in the UK which means we are here to benefit the community and all stakeholders. This is important because fresh talent coming out into the world want to work at a company with values at its heart."
Interviews
Mark Cuddigan, CEO, Ella’s Kitchen & Xavier Rees, CEO, Havas London
By Izzy Ashton
"The interesting thing about B Corp is that you can put profit on equal merit with people and planet. It doesn’t mean you have to make a choice between one or other. It means you can do both."
Interviews
Nick Docherty, Head of Strategy, BETC
By Izzy Ashton
"The way the industry delivers ideas will need to become much more diverse but the fundamental human needs, wants and desires it uses to create an impact will remain."