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Thought Leadership

IPA and ISBA tackle the ‘human and environmental cost’ of pitching

By Nicola Kemp

The new ‘Pitch Positive Pledge’ will launch in May as part of Mental Health Awareness Week

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Thought Leadership

Advertising Association and WARC figures signal strong 2022 for UK’s ad market

By Georgie Moreton

The UK ad industry is set to continue to see significant growth post pandemic

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Thought Leadership

Advertising Association launches Talent Taskforce

By Nicola Kemp

The Advertising Association has set out a new plan to secure the most-skilled, most inclusive and most productive ad industry workforce

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Thought Leadership

Has the pandemic brought an end to the season of restrictive marketing?

By Georgie Moreton

In the wake of Coronavirus are brands having to shift their messaging away from the traditional January detox?

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Thought Leadership

Doing things differently

By Georgie Moreton

Industry leaders share why they are choosing change in 2022

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Thought Leadership

How the NABS team are choosing change in 2022

The team at NABS share some of the things they are committed to doing differently this year

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Thought Leadership

Tune in to change as usual

By Georgie Moreton

Watch a lively panel discussion on icrossing’s Marketers Priority Index Report 2022, which reveals the changing priorities of modern marketers.

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Thought Leadership

Choosing Change: New Year’s Work Resolutions

By Katie Lightfoot

RADA Business’ Katie Lightfoot offers professionals some new years resolutions to help better master communication and leadership skills while navigating the current hybrid working environment

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Thought Leadership

How to change habits to achieve your goals in 2022

By Ollie Phillips

Optimist Performance’s Ollie Phillips shares tips on how to transform New Year’s resolutions into sustainable habits

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Thought Leadership

BITE’s top long reads of 2021

By Elle McCarthy

From EA Games’ game changing leader, to sonic branding and revolutionising the industry for working parents, 2021’s top reads reflect the myriad challenges of 2021.

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Thought Leadership

Doing things differently

By Nicola Kemp

Industry leaders share why they are choosing change in 2022- Part 1

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Thought Leadership

Doing things differently

By Georgie Moreton

Industry leaders share why they are choosing change in 2022.

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Thought Leadership

We talk about change, but how do we achieve it?

By Nicola Kemp

The Gamechangers interview series underlines the power of progressive leaders who think and act differently.

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Thought Leadership

“Nonetheless, we persisted: How 2021 redefined the industry."

By Katie Jackson

TBWA\London’s Katie Jackson looks back on how 2021 marks some significantly positive shifts for the industry

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