Leo Burnett Italy's Milan-born Executive Creative Director tells us about the city's contrasting architecture, how the agency turned a tram stop into a McDonald's delivery shelter and of course, where to find the best Italian food.
This year we watched robots struggle with their emotions, a Game of Thrones dragon burn down a Bud Light jousting tournament and Andy Warhol eat a Whopper. Read below for our take on the trends to have emerged from the Super Bowl 2019.
Highlights from the summit that brings together leaders in politics and advertising to discuss and debate issues shaping the year ahead.
JMWGolin's Creative Director delves into the city's secrets, from where to try the best Swedish meatballs to cooking up a city-wide burger feast and IKEA's infamous pee-for-a-crib ad.
By Izzy Ashton
The definition and perception of beauty is changing, forcing the industry to change too. Here’s how some brands are keeping up.
It’s been a great year for BITE including a new look editorial page, our best BITE LIVE yet and contributions from some of the most creative, passionate and brilliant folks in the industry. To give you a flavour here’s our round up of the most viewed articles from each month.
By Izzy Ashton
This year, in our bumper Christmas Focus, discover the brands who are doing Christmas best, the ones capturing our hearts, tugging on our purse strings and making us well up at our desks.
By Paddy Garvey
Breaking convention, the world’s deepest party & hidden beaches, Amsterdam is a global village with an infectiously diverse culture that actively encourages innovation.
Adventurers, authors, activists, and of course advertising. The stage was set for BITE LIVE 2018 to be a mind-opener. The day promised a look at the industry through different eyes.
By Izzy Ashton
Although brands have been involved in encouraging voters in the past, the US midterm elections seem to mark the largest push by companies doing what they can to assist the democratic process.
Listening to a podcast is an intimate experience. So, unsurprisingly this attention has made it an increasingly attractive proposition to advertisers.
By Izzy Ashton
The face of fashion is changing. Whether it’s through diverse casting in ads, technological advancements or retail shifts, the industry is moving to reflect today’s world, our world.
Whether it’s Disney, Pixar or Studio Ghibli, animation is storytelling unbound by time or reality, that transcends all ages and cultures. Time to abandon the restraints of reality.
By Izzy Ashton
We’ve taken a look at the best, and worst, brand campaigns from the tournament, including traditional ad campaigns, social media and even a seven-metre long tapestry.
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