Creativity in the age of Zoom
Joe Bagnall, Head of Film at Lucky Generals explores how coronavirus has hindered the way we normally work, closing many doors but in the process, opening others.
Let’s celebrate all the Latte Activists out there
Jessica Lovell, Chief Strategy Officer at Wonderhood Studios explores the growth of the latte activist and how, even if it starts out as a tokenistic gesture, brands that back it up with substance will succeed.
The Great Indoors? Media habits and media buying under lockdown
As the tensions and uncertainty of the early stages of the COVID-19 pandemic settle into the fraught stability of lockdown, AIP chart the new behavioural trends that are emerging.
Why now is the time for a renaissance in TV advertising for charities
In the midst of the rise of performance marketing and social media amongst charity brands, Rob Stephens from John Ayling & Associates explains why now is the time for a renaissance in TV advertising.
A big red bomb & a vulva-shaped grenade against the male view of the world: How the female gaze can revolutionize advertising
‘Blood Normal’ was one of the most ground-breaking campaign’s in the history of advertising and proof of what happens when you shift the lens.