Leading from the front: The rise of the founder-led brand
By Stuart Lang
Stuart Lang, Founder & Creative Director at We Launch explores how the pandemic may have been a trigger rather than roadblock to getting fresh business ideas to market.
By Stuart Lang
Stuart Lang, Founder & Creative Director at We Launch explores how the pandemic may have been a trigger rather than roadblock to getting fresh business ideas to market.
The business coach and podcast host Anna Parker-Naples highlights how valuable a marketing asset podcasts can be to drive loyalty and elevate status.
By Emma Chaplin
Emma Chaplin, Senior Insight Executive at IMA on the power of storytelling to add entertainment and keep people engaged, offering a reminder that variety really is the spice of life.
Kris Jalowiecki and Martin Wolsgaard, Strategists at VIRTUE explore the untapped potential sitting at the intersection of gaming and education for brands.
By Tony Quinn
Tony Quinn, Chief Strategy Officer at BBD Perfect Storm introduces the agency’s new offering Perfect Storm Health and explains why being a specialist in purpose has never been more important.
Olivia Stancombe, Senior Strategist at Forever Beta on why it’s time brands recognised the power of their platform and start to act as conscientious members of modern society.
Andrew Gibson, Chief Strategy Officer at Creature introduces the agency’s latest work for Beagle Street and explores the evolution of a sector for the ‘adulting’ generation.
By Abbie Walsh
Abbie Walsh, Chief Design Officer at Accenture Interactive unpacks the 2021 Fjord Trends report highlighting the challenges and opportunities that all businesses will likely face in the coming year.
By Ben Jeffries
Despite the difficulties of the last year, Ben Jeffries, CEO & Co-Founder of Influencer writes, brands have been presented with opportunities to develop more meaningful relationships with consumers.
By Phil Garnham
Phil Garnham, Senior Creative Type Director at Monotype Studio explores the evolution of type in digital and celebrates the heritage at the heart of the Burger King rebrand.
Graham Bird and Julie Evans, Co-Founders of Black Kite on the importance of embracing collaboration, developing new techniques and championing a blended workplace.
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