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Hot Pick

YMCA highlight the impacts of spending cuts on young people

By Izzy Ashton

By changing the narrative to focus on the children who each and everyday go without because of budget cuts, this campaign delivers a new urgency to an issue which has been ignored for too long.

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Hot Pick

Starling Bank celebrates the passion and ambition of SME business owners

By Izzy Ashton

By celebrating the ambition and passion of SME business owners, the bank shows a level of empathy that is often missing from financial advertising.

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Hot Pick

TENA challenges perceptions of ageing and incontinence

By Izzy Ashton

‘#Ageless’ wants to encourage more open and empowering conversations about female self-image by posing the question, ‘Our bodies change. But why should we?’

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Hot Pick

Department for Transport asks for empathy to make transport more inclusive

By Izzy Ashton

'It's Everyone's Journey' is the Department for Transport’s drive to creating a more inclusive transport system for passengers with disabilities, particularly those with non-visible impairments.

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Hot Pick

Eurostar reminds us that ‘you see more when you don’t fly’

By Izzy Ashton

Eurostar is inviting its customers to fully engage with an experience and to be more sustainable in the process. Train travel, the brand believes, might have been the past’s choice of transport, but it should also be the future’s too.

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Hot Pick

Solace Women’s Aid & Twitter reveal the hidden side to domestic abuse

By Izzy Ashton

Solace Women's Aid's campaign is an example of a social media platform using their tools for good, to increase awareness and encourage people to remember that there is always a story behind the selfie.

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Hot Pick

Tesco says it’s ‘about bloody time’ for inclusively toned plasters

By Izzy Ashton

A product like Tesco's plasters in three skin tones demonstrates the power that can come from listening to a community and understanding their everyday lived experience.

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Hot Pick

Nissan provides the solution to London’s dirty air

By Izzy Ashton

We all have to play our part in cleaning up the environment we live in but it is schemes like scrappage and areas like the ULEZ, as well as switching to electric vehicles, that will make the real difference.

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Hot Pick

Macmillan depicts the initial emotional turmoil of cancer diagnosis

By Izzy Ashton

Macmillan's latest ad is a lesson in how a charity can compassionately but directly tell people who need them about their services, while also conveying the emotional turmoil people experience when they are first confronted with their diagnosis.

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Hot Pick

Uber Eats brings a little moment of joy to the everyday

By Izzy Ashton

‘Bring It’ reminds us to embrace the moments in life, however small, that can make you smile embodied by a charismatic courier delivering food with a side order of positivity.

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Hot Pick

Durex confronts sexual stigmas to promote inclusive sexual satisfaction

By Izzy Ashton

Durex's new brand positioning is an acknowledgement of both the pressures society places on our sex lives, and a reminder that we can choose to cast them aside in favour of a more positive outlook.

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Hot Pick

Dr. Martens reflects on its heritage to capture its empowering, enduring toughness

By Izzy Ashton

Over the six decades since its conception, the Dr. Martens boot has become a symbol of a rebel spirit, a punk energy that, as the brand’s latest campaign demonstrates, is still alive and well in the DM wearers of today.

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Hot Pick

British Gas puts the love back into its brand by highlighting the joy of everyday family life

By Izzy Ashton

British Gas are building a more emotional connection with customers by reflecting their reality; a naturally inclusive, representative snapshot of modern Britain.

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Hot Pick

Starbucks highlights the importance of trialling a new name

By Izzy Ashton

In the winning campaign of the Channel 4 Diversity in Advertising Award 2019, Starbucks powerfully celebrates the trans community by depicting the agency and happiness that comes from those who are transitioning hearing their name called out for the first time.

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