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Where are all the female founders?

By Sally Mackerell

Why having women in leadership positions is crucial

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Flipping the script on sustainability narratives

By Ben Golding

Ben Golding on why it's time for a new type of story

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Maximizing Augmented Reality: Helping Charities Create Meaningful Connections

By Simon Jenkins

Simon Jenkins, Snapchat’s Creative Strategy Lead for the EMEA region, explores the opportunities available through augmented reality.

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Unlocking more than just cash with crowdfunding

By Charlie Terry

Charlie Terry explores the benefits and nuances of crowdfunding a brand

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Why Gen Z are switching from fast-fashion to sustainable goods

By Alex Gallagher

Brands need to make sustainability a top priority to connect with a Gen Z audience

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Put A Pin(terest) In It: The social platform changing the advertising game

By Bogdan Carlescu

Why brands must make use of Pinterest to better connect with their audiences

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How Heartstopper got it right

By Jamie Love

Jamie Love on how Heartstopper can reinvigorate marketing to LGBT community

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How Virgin Atlantic are adapting to the new age of travel

By Alice Mcginn

Alice Mcginn on her experience creating Virgin Atlantic’s latest campaign

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Top 3 value driven use cases of NFTs

By Mike Saraswat

How you can use NFTs with a customer-centric, value-driven and community-first approach

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Meet marketing’s ‘Invisible Powerhouse’

By Georgie Moreton

MullenLowe Group UK’s research highlights the misrepresentation of over-55s in advertising

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A little less conversation, a little more legal action please

By Mel Exon

Why we need legislation around remote working

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Brands and the Metaverse Myths

By Ellen Cavell-Clarke

Ellen Cavell-Clarke debunks some of the common misconceptions about the metaverse

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What brands need to know about female sports fans

By Lizi Hamer

Lizi Hamer explores the advertising opportunities female sport holds and how to reach fans authetically

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How can brands stay relevant in an overcrowded streaming market?

By Sam Budd

As the cost of living rises and customers budget for subscription tightens, streaming services must battle for engagement

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