Kris Jalowiecki and Martin Wolsgaard, Strategists at VIRTUE explore the untapped potential sitting at the intersection of gaming and education for brands.
By Tony Quinn
Tony Quinn, Chief Strategy Officer at BBD Perfect Storm introduces the agency’s new offering Perfect Storm Health and explains why being a specialist in purpose has never been more important.
Olivia Stancombe, Senior Strategist at Forever Beta on why it’s time brands recognised the power of their platform and start to act as conscientious members of modern society.
Andrew Gibson, Chief Strategy Officer at Creature introduces the agency’s latest work for Beagle Street and explores the evolution of a sector for the ‘adulting’ generation.
By Abbie Walsh
Abbie Walsh, Chief Design Officer at Accenture Interactive unpacks the 2021 Fjord Trends report highlighting the challenges and opportunities that all businesses will likely face in the coming year.
By Ben Jeffries
Despite the difficulties of the last year, Ben Jeffries, CEO & Co-Founder of Influencer writes, brands have been presented with opportunities to develop more meaningful relationships with consumers.
By Phil Garnham
Phil Garnham, Senior Creative Type Director at Monotype Studio explores the evolution of type in digital and celebrates the heritage at the heart of the Burger King rebrand.
Graham Bird and Julie Evans, Co-Founders of Black Kite on the importance of embracing collaboration, developing new techniques and championing a blended workplace.
By Alan Jarvie
Alan Jarvie, Founder & Worldwide Creative Director at LONDON Advertising on creating a sale to help save 2021, reminding businesses that you have to speculate to accumulate.
By Jeavon Smith
Jeavon Smith, ECD and Partner at Amplify on how the continual harmonising of IRL and URL is the new sweet spot for how we creatively continue to redefine experience.
Adam Reynolds, Senior Copywriter at IMA takes a look at the year ahead and encourages brands to be consistent, not to chase short-term fads and fleeting cultural trends.
By Matt Evans
Matt Evans, Creative Director at Mammoth highlights ever-increasing importance, and relevance, of agility when it comes to brands responding in real-time to the world around them.
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