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Capture Those Micro-Moments

Filling the gaps with useful micro-content

By Kara Melchers

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Music To Their Ears

Why brands should never neglect the power of sound

By Kara Melchers

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Driven By Data

How a creative use of data can motivate your customers

By Kara Melchers

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Get In On The Action

How to convince your customers to swipe right

By Kara Melchers

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Don't Tell Me, Show Me

What a shrimp frying cannon can tell us about the internet

By Kara Melchers

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What’s Your Ip?

Why in-house innovation benefits agencies and their clients

By Kara Melchers

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Set Your Ideas Free

How crowd-sourcing helps create cut-through content for brands

By Kara Melchers

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The Art of Marketing

What artists can teach us about storytelling?

By Kara Melchers

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Media Fragmentation

The power of cross-channel story telling

By Kara Melchers

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It's Getting Personal

The fine line between being relevant and invasive

By Kara Melchers

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